Gordon|sterling graphic design in Santa Barbara, California, designs logos for every industry. Creating memorable marks, is an exciting challenge. An effective logo captures the essence of your business instantly.Your audience should know what it is you do just by looking at your mark. gordon|sterling takes great care when choosing a type treatment color selection, and image. A memorable and trustworthy brand helps your clients remember that your business provides the perfect solution to their problems. Therefore, to succeed in branding you must understand your customers’ needs and issues.
• Does your logo reflect your business?
• Are the color choices and fonts appropriate?
• Is your logo simple enough to read in black and white?
• Can your logo be reduced in size and still be readable?